Risk
Let’s say that you are given two options.
Option 1: You will receive $350,000 in three years with probability 1.
Option 2: You will receive $2,000,000 in three years with probability p and $0 in three years with probability (1 – p).
How large would p need to be in order for you to be indifferent between the two alternatives?
For the sake of argument, assume that the intangibles are rolled into the monetary amounts. Also, if you rush out and calculate the risk-neutral answer (0.175), then you’re missing the point.
This is analogous to the choice between working for an established company or starting your own, respectively. Doing both simultaneously is untenable — or at least it dooms the solo venture to failure. Numerous conversations with successful entrepreneurs has convinced me of that reality. No, the choice must be all or nothing. Put the decision to yourself for all of your chips.
Of course, the answer to that first question gets you only so far. It informs you about your tolerance of risk, but more data is needed for an informed decision. You must estimate the probability that the venture will be successful; in other words, estimate the actual value of p, not just your own indifference threshold.
The conventional rule of thumb is that 1 out of 10 startups succeeds. I believe that understates the likelihood of success in the high-tech software field. Part of the problem is the definition of success: an exit (acquisition or IPO) where the founder nets $2 million wouldn’t be considered exceptional; in fact, depending on circumstances, it might not be considered a success. Based on my own conversations with entrepreneurs and investors, I believe that the success rate — defined here as the company being at least sustainable — is closer to 30-50%. That’s not bad.
So, what’s your value of p?
Recent Comments